Ethics is everywhere! Ethics needs communication! Ethics sharpens your profile! To make this clear, the professional education concept “ProEthics” leads to discovering, reflecting and balancing values in vocational education training. It takes up situations from daily professional life and identifies their ethical dimensions. It has been shaped by the cooperation of European institutions of vocational training and universities representing an interdisciplinary cooperation of ethics and economics. The European Commission supported a two year project that brought experts from Ireland, Spain, Finland, Hungary and Germany together to profile such an innovative concept.