The official publication for Revenue and Yield Management according to the European Standard (ECRME). Featuring modern metrics such as: RevPAR, GOPPAR, RevPASH, RevPOLH, Occupancy Ratio, Average Rate, Cash Ratio, RoCE, ROI, and many more. A MUST HAVE for Revenue and Hotel Managers. Supported by the Advisory Board of the European Centre for Revenue Management Education ECRME and the Expert Circle Revenue Management of the Hospitality Sales and Marketing Association Germany HSMA.