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Service is Front Stage

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Service is Front Stage
This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.

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80 % of the price goes directly to the author.

ISBN: 9780230006607

Language: English

Publication date: 29.09.2006

Number of pages: 172

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